This is the first in a (hopefully) continuing series of interviews with leaders in the Product Management community, hosted right here by the Clever PM. The idea is to have five static questions about Product Management in general, and five questions that are specific to the current participant’s areas of focus. For the very first installment, I called on my good friend Lewis Lin, one of the most knowledgeable resources around in the arena of interviewing for Product Management roles, and the Amazon.com bestselling author of Decode & Conquer: Answers to Product Management Interviews and his new book titled Secrets of the Product Manager Interview.
For a term that’s so well-established in our profession and so widely used, it always surprises me when people abuse and misuse the concept of Minimum Viable Product (or “MVP”). It seems like such a fundamentally simple and clear concept, but often in practice it gets all wrapped up around the axles of internal struggles, until it no longer bears any resemblance to the basics of the concept itself. And when we abuse such a basic concept, bending it to our own purposes rather than using it for the purpose it was conceived for, we wind up watering down the meaning of the term and missing the entire point of engaging in the process of defining and building that MVP in the first place. We create MVPs to confirm a set of hypotheses, to ensure that the problems we’re trying to solve are real and valuable, and to make sure that the technology behind the solution functions as expected. At least, that’s the theory…here are some common missteps that Product Managers make that change their efforts from an actual MVP into something else.
One of the primary things that Product Managers are constantly working on is change — changing the way people view our customers, changing the way our customers view our product, changing the culture of our company to be more agile, changing peoples’ minds about what’s important and what’s not…the list goes on and on. And, not surprisingly, nearly every Product Manager eventually comes to the realization that change is hard. I mean really, really hard. And sometimes it seems like even the smallest changes are the hardest to get people to commit to and deliver on a regular basis. So why is change so hard? Here are a few of the common reasons…
It’s been awhile since I’ve posted one of my “PM 101” articles, so I figured with 2017 just kicking off now is as good a time as ever! Past articles have focused on marketing, sales, and design teams, but this time I want to focus on service teams. These types of teams are your integration specialists, your technical sales people who come in after a deal has closed to help clients onboard, or even your own internal team that uses your product on behalf of your customers. No matter where exactly they sit in your organization, service teams can be a prime source of information and validation for any Product Manager.
A couple years ago, shortly after I launched the blog, I posted my first New Year’s Resolutions for Product Managers, which was a big hit. Somehow it slipped my mind to update it for 2016, but here I am with an update as we roll into the new year…one as full of uncertainties as it is full of opportunities! Without further ado, here are five new resolutions for Product Managers moving into 2017…
Here we are at the end of another year — I honestly can’t believe that 2017 is just around the corner!! Over the past year I’ve had the pleasure of engaging with all sorts of new folks, provided some mentoring to new and experienced Product Managers, taught a couple classes at General Assembly, and even started work on a book I hope to launch next year! I hope the past year’s been just as varied and interesting for all of you regular readers out there, and to close out 2016, I’ve put together the following list of the “Best of” for the past year. So, without further ado, here’s the top 10 Clever PM posts for the year!!
It’s become an annual exercise here at The Clever PM to create a list every year of the five things that Product Managers should be thankful for — it started the first year, continued into the second year, and is now rolling into the third year as your go-to source for tips, tricks, and hacks to become a better Product Manager. So, without further ado, the 2017 list: